With online ads down 20% Dunc says and only getting worse : The pathway to hallowed profit’s first plank is geographic diversification that being Asia (friendster.com), and then for your mobile +/or web social network requiring monetization story just mention to stakeholder (whether it be blogger, journalist, venture capitalist or recruiter) the ‘sale of digital goods‘ instead of/to complement advertising or subscription. Then you can just talk about Korean digital goods uptake ala Cyworld and how much GenY spend each month and what it does to the northbound RPU or whatever your preferred acronym for revenue per user is. Gigaom speaking to new CEO of Aussie Born Mig33 that the “company’s revenues have come from VoIP and digital goods, and that it will be focusing on the latter over the next six months.” + InsideFacebook covering TylerProjects :
Hawt 640 lambo via VODCars Flickr
“In what is becoming a growing theme these days, the majority of TYLER’s business comes from international audiences on the Facebook Platform. According to co-founder Leonard Lin, over 51% of players in Battle Stations, the company’s main game, are in Asia / Pacific. That breaks down to 17.5% in Hong Kong, 12% in Singapore, 7% in Malaysia, 6% in Indonesia, and 3% in Austrailia. Only 21% of players are in the US, and another 7% are in Canada. And unlike many Facebook applications, Battle Stations is monetizing well. According to Lin, the company is doing about USD $40,000 per month in virtual goods transactions in the game.”
RIP : S2000, u were 1.0 driving fun…
Leica M8 on luxist, click2read.
