Ones + Zeroes : Yes/No - The Game Theory of Hump Day.

Say Yes You Devil Worshipping V Sucking Cli3*…&/Vampire! So both True Blood Season 2 + Weeds got past their boring pilots + are starting to krank. But it’s not TV I’m reflecting on, but continuing with The System + Game Theory riffing. Just as Geeks will say the world consists of 0 (Zeroes) + 1’s (Ones) : The Business Development/Sales equivalent of 0+1’s is Yes + No’s - that determine our fate.

Now the key to Yes + Nos is to be juggling enough Potential Balls, that with a certain Percentage Yes, and a certain Percentage No, that u will get an acceptable Threshold of Yes. Leading to good things in yer life : Altho be careful what u wish4 + all dat.

Now, the numbers playa will make enough calls : do enough meetings : send out a certain number of proposals : which leads to a percentage that close : immediately : in a fortnight : month : quarter : bi-annual : year : never. Gawd knows I’ve modelled enough internet businesses in all stages of the life cycle - From concept honeymoon hockeystick delusional : To geez this cost a bit more than I though and revenue isnt as high as I expected : To I’m hurting now we gotta make that hard yes (Go) :no (No Go)

Like most people the grey maybe isn’t as good as Lancing the Boil: Just rip off the bandaid using an actioned based Yes or constructive No.

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When ur selling early stage tech, u often have to spend alot of time and attention on less prospects, which u hope will pay off by having a higher chance than normal of closing a smaller number than normal of prospects.

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Only prob with this model is get a few grey maybe’s and decisive nos and ur suddenly swimming against momentum. And momentum becomes it’s own power and force. Just as one yes often leads to another as the risk is minimised, and having a few allows more to be charged of the next.

One no is more likely to lead to the second and third. And then who wants to go out with damaged goods. It’s all circular. If u want to fall sucker to perception and momentum.

One basic equation in the Yes/No of Sales is You Need to have a good product to sell. And be good at sales. No good being good at sales, but having a crap product. Then u will have more customers, who inevitably be unhappy. Better to have a good product but be bad at sales, then let word of mouth filter.

Like a footballer that needs to put in the pre-season, have the discipline to do the tasks necessary to succeed, then (if a forward) u have to keep presenting.

And then u just have to believe it will happen if u keep doing it.

Yes : sure sounds good.

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Filed under BB_or_not_BB, Entrepreneurship, blogging

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